Environmental, Social, and Corporate Governance (ESG) is a framework used to evaluate a company’s sustainability and ethical practices. It encompasses three key areas: 1. Environmental: This focuses on a...
Smart Bidding is an automated bidding strategy in Google Ads that uses machine learning algorithms to optimize bids for conversions or conversion value. It helps advertisers get the most...
Brightwheel is a software platform that is designed to help early education providers manage and streamline various aspects of their operations. It offers features such as attendance tracking, parent...
Google My Business is a free tool that helps businesses manage their online presence across Google, including Search and Maps. It allows businesses to create and update their business...
Social media crisis management is the process of effectively handling and mitigating negative events or situations that occur on social media platforms that could potentially damage a company’s reputation...
SEO (Search Engine Optimization) for multilingual websites requires special attention to ensure that each language variant of the website is optimized for search engines. Here are some tips to...
ROI-driven billboard campaigns refer to advertising strategies that aim to maximize return on investment (ROI) through the effective use of billboards. These campaigns typically involve careful planning, targeting, and...
Dynamic billboard content refers to changing and interactive advertisements displayed on electronic billboards. Instead of static images or videos, dynamic billboards allow for real-time updates, personalized messages, and interactive...
Social media sentiment analysis refers to the process of analyzing and extracting the sentiment or opinion expressed in social media posts or comments. This can be done using natural...